How can you tell if your real estate agent is a true professional?
Selling a property is time-consuming and nerve-wracking. When the phone rings constantly or the email inbox overflows, it often becomes too much for the seller. Selling with a real estate agent, on the other hand, is much more relaxed. At least, that's the idea if you're dealing with a true professional. But how can you be sure of that?
A personal recommendation is often a good way to find a real estate agent. However, even recommendations or tips from neighbors can sometimes be misleading. So how can you recognize an agent's competence and ensure they provide you with optimal and passionate support?
Regional real estate agents are preferred
The best real estate agent is found locally. Nationwide companies often lack local expertise and aren't as familiar with regional markets. Once you've found a local agent, pay attention to their references. Have others in your area recommended them? Are they able to present properties effectively? Professional agents often offer additional marketing tools, such as 360-degree tours. These not only look good, but they also allow the agent to analyze user behavior. How much time someone spends on the virtual tour and which details they examine most closely reveals how serious their interest in the property is.
A local real estate agent has in-depth knowledge of the local market. They know the best way to determine the value of your property, whether using the comparative sales approach, the cost approach, or the income approach. They will take ample time to advise you on the optimal selling price you can achieve on the market and the best sales strategy for your property.
Observe the steps your real estate agent takes
You've chosen a local real estate agent to handle the sale of your property. However, you shouldn't completely disengage from the process. Instead, keep a critical eye on the steps your agent takes. Don't hesitate to ask them about their specific approach. Are they able to explain all the activities they're undertaking and their role in the sales process? Or will you be given a company brochure instead?
A professional will always conduct a complete inspection of your property and grounds. Only after reviewing all relevant documents pertaining to your property will they provide you with a market value. They can explain their calculation method and the reasons behind it in detail.
It's also important how the real estate agent presents your property. Do they have suitable camera equipment? Can they effectively showcase your property? A professional will show you brochures without being asked. And how many suitable potential buyers will see these presentations? Does the agent already have interested parties in their database? They should use at least three online platforms to advertise your property. Their company website should also be well-maintained and up-to-date. Furthermore, they should utilize other channels such as newsletters and social media. Newspaper advertisements are still important today.
Would you like to find out if we are the right partner for you? Request our service catalog and company brochure. We would be happy to advise you.
Further information:
https://de.wikipedia.org/wiki/Makler
https://de.wikipedia.org/wiki/Alleinauftrag
https://www.destatis.de/DE/Presse/Pressemitteilungen/2019/09/PD19_370_31.html
Legal notice: This article does not constitute tax or legal advice for any specific case. Please consult a lawyer and/or tax advisor to clarify the facts of your individual situation.
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