If you've decided to handle the sale of your house with a real estate agent by your side, the question now arises: Which agent is right for me? Because not everyone offers the same services.
Selling a property is complex and time-consuming. And when the phone rings incessantly or dubious potential buyers show up at the door, owners start to have second thoughts. Selling with a real estate agent is significantly more relaxed. At least, that's the case if you're dealing with a true professional who understands your situation. Since parting with your home is undoubtedly difficult for you, it's all the more important that you feel comfortable and well-supported by your real estate agent. But how do you recognize a reputable and responsible agent?
Of course, a recommendation can be helpful. But even recommendations or tips from neighbors can sometimes be wrong. So how can you recognize a real estate agent's competence, and how can you be sure that they will support you optimally and with passion?
The best real estate agents come from the region. Nationwide companies often lack local expertise and aren't as familiar with regional markets. Once you've found a local agent, pay attention to their references. Have others in your area, ideally in a similar situation, already recommended them? Are they able to present properties in a high-quality manner? Professional agents often offer additional marketing tools such as 360-degree tours based on video recordings of your property. This not only looks good, but the virtual tour also allows the agent to see which potential buyers are genuinely interested in purchasing the property. Through a tracking system, they can identify those who spend the most time in the virtual tour and view many rooms. Only these individuals will then be offered an appointment for an in-person viewing.
A real estate agent in your region is, of course, extremely well-informed about the market situation. They not only know how to determine the value of your property, but also which method is the right one: the comparative sales approach, the cost approach, or the income approach. And they will advise you on the optimal selling price you can achieve on the market and which sales strategy to use. Professional real estate agents are advisors who are passionate about your interests and won't make promises they can't keep.
Pay attention to how much time the real estate agent dedicates to you. You can get a first impression by asking about their approach. Do you receive a company brochure? Or an overview of the sales process? Are they able to disclose and clearly explain all activities to you at any time? A professional will always conduct a thorough inspection of your property and land. Only after reviewing all relevant documents will they provide you with a market value. They can explain their calculation method and the reasons behind their choice in detail.
Equally important is how the real estate agent presents your property. Do they have suitable camera equipment? Can they effectively showcase your property? A professional will show you brochures without being asked. It's crucial to consider where they advertise your house. Do they already have potential buyers in their database? They should utilize at least three online platforms to list your property. Their company website should also be well-maintained and up-to-date. Furthermore, they should utilize other channels such as newsletters and social media. Even traditional newspaper advertisements remain important today. Ultimately, with the help of a compassionate real estate agent, selling your house can be a positive experience and a successful start to a new chapter in your life.
Would you like to find out if we are the right partner for you? Request our service catalog and company brochure. We would be happy to advise you.
Photo: Katarzyna Bialasiewic